First aid & safety training.
Purple Umbrella is a training provider that helps businesses ensure their staff are equipped to deal with varying forms of first aid challenges and crisis. Within a business environment health & safety is paramount, clients need to be assured of both experience and competence when selecting training partners. We were approached to create a new brand proposition for Purple Umbrella Training that would enable the company to succeed in a competitive market place. The brand needed to reflect the required professionalism of the health & safety and medical industries while maintaining an element of personal care.
Brand identity & touchpoints.
From the logo which is inspired by water droplets forming to represent the 'umbrella', we created all the brand guidelines, promotional material and stationary, including; business cards, letterhead and award certificates. We also produced the web presence, allowing delegates to directly purchase training courses online.
See more at purpleumbrellatraining.co.uk